Choosing the right communication channels determines the effectiveness of your PR campaign.

Staying ahead of trends is about thriving in your industry and being equipped with tools and insights to drive long-term success.

Stand out and stay competitive with a compelling personal brand.

These general guidelines give add perspective when planning a PR campaign.

Media relations can provide several benefits to small businesses and entrepreneurs. It can be more cost efficient for brands with limited...

By implementing these PR tips, nonprofits can effectively raise awareness, attract supporters, and advance their mission.

Running successful events requires effective public relations (PR) strategies to generate buzz, attract attendees, and ensure positive...

Public relations (PR) can be a powerful tool for small businesses to build brand awareness, establish credibility, and engage with their...

Staying on top of business trends is a key to continued growth. It helps to anticipate customer demands and to identify how to better...

As business owners and entrepreneurs, there are often slow seasons and peak seasons. It’s easy to be visible when business is booming and...

"Social Media and Business: Influencing Buying Decisions of Millennial and Gen Z Consumers" gives insight into how social media can help to

It seems that being a social media influencer is a wave that’s here to stay. But keep in mind, not everyone with a large following is an...

It looks like we will be seeing one half of the City Girls on the small screen! Yung Miami announced she’s landed a role on the crime...

It’s the biggest collaboration yet from Jhene Aiko and Big Sean. The two are expecting their first child together. It was confirmed...

“You don’t have to be an adult to make change.” These words are from one young leader who’s making great strides in her community....

Among an expansive lineup across Paramount Media Networks and Paramount+ is “Buckhead Shore.” “Buckhead Shore,” which will air on MTV, is...

Slutty Vegan founder, Pinky Cole, gifts LLCs to Clark Atlanta University graduates.

Your brand is one of the most important business investments. A brand is not a name, tag line, or logo. It’s the meaning behind what you...

The 2022 Grammy Awards Show has been postponed amid rising COVID-19 cases. The show was scheduled for January 31. The Recording Academy...

Facebook allows users to share and tag content, which are both perfect for Facebook contests and challenges. First, set SMART goals for...